Mayfair Games Enters 3-year Co-Sponsorship Agreement with Gen Con

Official Press Release

Mayfair Games Enters 3-year Sponsorship agreement with Gen Con

Mayfair Games is pleased to announce a new sponsorship agreement with Gen Con for the next three years! Mayfair Games is a world leader in the hobby board game industry and was a major sponsor of Gen Con Indy 2011.

“We feel grateful that the Mayfair Games team has worked so hard to partner together with Gen Con LLC to create the best Gen Con Indy we have ever had this year,” said Adrian Swartout, CEO of Gen Con. “Mayfair’s commitment continues to demonstrate their vision and industry leadership. The ‘Gen Con VIG Quest’ gives us a chance to have fun together year-round as well.”

This partnership between the premier board game producer and the largest hobby games convention in the world was such a success it has been expanded and extended for 3 additional years. In particular Mayfair Games will have an expanded show presence with programs such as the Family Outreach Program, Giant Games and Ribbon Quest, all in a drive to expand and grow the popular board game pastime and make Mayfair synonymous with board games in the minds of enthusiasts everywhere.

This sponsorship deal also insures Mayfair is doing its part to help the “Best Four Days In Gaming” become even better and shows that Mayfair is willing to put its money where its mouth is when it comes to supporting GenCon now and in the future.

About Gen Con

Gen Con, LLC produces the largest consumer hobby, fantasy, sci-fi and adventure game convention in North America. It was acquired in 2002 by former CEO and founder of Wizards of the Coast Peter Adkison, who owns the company headquartered in Seattle, Washington. Gen Con is a consumer and trade experience dedicated to gaming culture and community. Follow us at, and for more information visit

About Mayfair Games

Mayfair Games was founded in 1981 and is a publisher of the finest analog and social games suitable for families and hobbyists. Mayfair Games is an Illinois-based company making the games of our generation. For more information visit

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